Audio has definitely taken the internet by storm recently, whether it is in the form of a welcome message upon entering a site, audio blogging, a podcast, or even a monthly audio newsletter. People love audio and recent advancements in technology have made it easy for people to download audio files to their Mp3 players and listen wherever they go.
If you have been conducting interviews for a written information product or articles for your website, you can take these audio files and turn them into another profit generating information product. The following are a few examples of how to do this:
Product Upgrade:
If you have created a written information product, such as an ebook or special report, and you interviewed a few experts while conducting research for this product, offer the audio files of these interviews as an upgrade. If the base price for just the written product is $19.95, you could add the audio files for an upgrade price of $24.95 or $29.95 or higher, depending on how much audio you have to offer.
Product Downgrade:
On the opposite side of the above description, you can use audio files as a downgrade to an existing product. If you have a coaching program that includes written guides, audio interviews with experts, and one-on-one or group coaching, you could offer the audio interviews as a downgrade for those who can’t afford the whole package.
For example, you could price the total package at $199, but offer the audios for those that want to “self-study” for a price of $75. Those that can’t afford $199 will feel that they are getting a good bargain, and you will have turned a “non-sell” into a $75 sell.
Audio Information Product:
In addition to the product upgrade and downgrade features, you could offer audio files as entirely new information products. In addition to selling interviews with experts you recorded as research for existing information products, you could invite people who have already purchased the product onto a teleconference line for a question and answer session with you, and possibly, the other experts you interviewed when creating the product. You could record the q&a session and offer it to all future customers.
Seminar Series:
A great way to generate some traffic for your site, create buzz, and make money is to offer a seminar series. You can approach other business owners that your target market will find interesting and ask if they would like to be a part of your seminar series. Depending on how much traffic you currently have, you may be able to charge the presenters a fee to have a spot in your seminar as well.
You can opt to allow people to dial in on a teleconference line or meet in a web conference room and listen to the live seminar for free, and then charge a fee for access to the recordings of the seminars. Alternatively, you can charge a fee upfront and only give paying customers access to the live seminars.
There are many ways to earn money with your interviews. Your readers will love to hear your voice, as well as the voices of other experts. Recording and selling the audio files of interviews can bring a whole new stream of income to your site.
*Learn How to Make Extra Income Online [click here]*
No comments:
Post a Comment